Monday 9 December 2013

The Stone Roses: Made of Stone British film case study


The Stone Roses: Made of Stone is a 2013 British music documentary on the acclaimed band The Stone Roses directed by Shane Meadows. The film stars Ian Brown, John Squire, Gary Mounfield and Alan Wren. The film was released in the united Kingdom on the 5th of June 2013. The film follows the band reforming in 2012 after a 16 year split, capturing the band at work and in their everyday lives as they rehearse for their much anticipated reunion on a tour across Europe, which came to a close when the band performed three triumphant homecoming gigs at Manchester's Heaton Park. Although the band ore widely known and extremely successful, the genre of this film, being a music documentary, is primarily targeted at a niche audience of The Stone Roses' dedicated fans, whether that be young or old. It also is a film that was not shown in cinemas and didn't have a big budget marketing campaign, meaning that the audience of this particular film would be people who knew of it's existence and followed this particular music genre. Another way in which it may pick up viewers, would be because of the successful British director of this film, Shane Meadows. As well as this close up documentary, looking into the world of The Stone Roses, Shane Meadows has directed several other well established British films such as the 1997 feature film Twenty Four Seven, and the widely known 2006 film This Is England, which was also a successful television programme, partly directed by Meadows. As he is known for being a stand out British film director, Meadows could very well have a significant impact on audiences and have a following, causing this particular music documentary to be viewed by people who are familiar with his work. 
As well as the director, there are several other reasons why it may have picked up an audience. One being the films reviews. The Stone Roses: Made of Stone picked up positive reviews by many. The Guardian wrote about this film, describing director, Shane Meadows' insight and portrayal of The Stone Roses as a "great, heartfelt tribute". It also describes the film itself as "warm, energetic and purposeful". These positive and passionate reviews could easily influence potential viewers, causing the film to reach out to a wider audience of intrigued and interested people. 
Although there is no specific budget written down for people to see, it is easy to make an assumption that this film, being a documentary especially, would have a significantly low budget to not only Hollywood blockbuster hits, but also successful, bigger budget British films. There is however, a figure for the amount that this film has made to date, being £473,282. To the film industry, this figure is significantly smaller than the high budget, Hollywood blockbuster hits, however compared to the low budget and the fact that this film is a British documentary with a niche audience, the money made on The Stone Roses: Made of Stone is a significant amount, and I would say, labels this film as a success. 
To me, being a documentary about one of Britain's many successful and influential bands, this film is an incredible insight to the lives of The Stone Roses that is rarely seen, and is something that I would definitely watch and be fascinated by. Although many do not relate to their world, it is something which is not seen by many. Therefore every single lover of this brilliant band, along with myself, will thoroughly enjoy and appreciate the well filmed documentary, The Stone Roses: Made of Stone.

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